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Strategic Marketing Coordinator

  • Istanbul, Marmara Region, Türkiye
  • Marketing
  • Apprentices
  • WD-0028633
  • Apply Now

What's the role?

As a member of the MO Marketing Team, you will drive and execute the Strategic Marketing & Digital, Branding and Communications agenda for the MO - under the guidance of the MO Marketing Director and with the support of the HUB Marketing Team.

Who is Hilti?

Hilti is where innovation is improving productivity, safety and sustainability in the global construction industry, and beyond. Where strong customer relationships are creating solutions that build a better future. Where there is pride and a sense of belonging across our 120 locations, carrying right into our lives and homes. Where people are exploring possibilities, leveraging their potential, owning their personal development and growing lasting careers.

What does the role involve?

Reporting – You will be working in conjunction with the relevant counterparts in the MO strategic marketing team and MO controlling team to utilize and leverage centralized reporting tools (Power BI dashboards/ Regional reports) to provide MO visibility on engagement, pricing, PLS and Trade Topics. Ad-Hoc localized reporting to be performed as and when needed by MO Management if outside the scope of the centrally available reporting.

Market Insights and Data Analytics – tap into the overall Hilti Relevant Potential processes with guidance from the Hub Sensing Manager to provide MO level inputs extending to locally available macro data, competition information and customer/project level information.

Customer insights: - share improvement insights (from Hub) and data with sales teams, handle any specific Customer Data Quality Information queries from sales teams, share tools, process and changes with market when required.

Account level Data Quality -
Monthly account level review and action-plans, collaborating with the relevant departments, to address account level DQ improvement and manage daily operational account level queries. C o-ordinate reviews with sales teams, using hub-prepared files. Action mass updates on the system while adhering to required approvals.

Brand Pulse - Engage sales teams to complete employee surveys and drive enthusiasm for the survey with all required internal and external stakeholders

Territory Planning Support - Maintenance of territories and structures in the system and maintenance of sales split rules. Ensure data integrity for all territories and customers information. Mass uploads in the production system during the realignment cycles. Create an efficient process to handle requests and communicate with all departments within the MO.

E-Commerce & Digital – Manage and update Hilti Online content. Localize and publish HUB social media content as per regional content calendar. Liaise with HUB on regional and local campaign activity. Single point of contact for campaign coordination, Hilti and escalations, driving digital topics and sharing MO specific insights.

Engagement Marketing - Support and testing. Support on Internal communications and share news about EM "new flows, new enhancements, etc. Understand and share the Leads performance marketing report with MO stake holders, shared by Hub in a monthly basis. Share insights with ASM/AM to improve quality of leads 

Business Improvement - Regression Testing 3x per Year and Release Upgrade when required. Single Point of Contact for Pilots and Rollouts. First Line of support for market reach Processes. Coordination with MO key Stakeholders eg ASMs, AMs, Customer Services, Engineering etc on process improvement innovations.

Our iconic red Hilti toolbox currently contains more than 30% recycled materials and we are actively working to increase this to 50% within the next twelve months.

What do we offer?

Show us what you’re made of, and we’ll work towards finding you apermanent position in Hilti; we can then later offer you opportunities to movearound the business – to work abroad, experience different job functions, andtackle different markets. It’s a great way to find the right match for yourambitions and achieve the exciting career you’re after.

What you need is:

  • Bachelor’s degree in marketing, communication or related fields is essential.
  • A minimum of 2 years’ experience in Marketing, especially those related to campaign management, Online business-lead generation, ideally in a B2B
  • Good interpersonal communication, problem-solving skills and pro-active initiative
  • Enthusiastic personality with a good working attitude, is open to learning and growing together with the team
  • Preferably hands-on experience in online marketing
  • Experience in the B2B, E-commerce or a demonstrated understands of digital marketing, content marketing, and sales enablement.
  • Strong communication skills and good command of English
  • Being a team player, with a pragmatic and collaborative approach to work is essential

Who should apply?

Year upon year we are recognized as one of the top 'Great Place to Work' employers, both globally and locally. And when you meet us you'll understand why. We have a diverse team of people with a variety of nationalities, backgrounds and experiences. Success at Hilti is down to teamwork and ability, no matter where you’re from.


Please note, the preselection questions are mandatory and all of them must be answered for us to consider you as a potential candidate. We look forward to receiving your application!